The premium Ferodo product is now available to order from Bickers, following the announcement that the good, better and best motorcycle parts and accessories firm will be distributing the Ferodo product lines earlier this year.

This move further expands the Bickers’ product portfolio and further proves it’s the one stop shop for all motorcycle needs.

Ferodo is a premium and trusted brand, which is one of the global leaders in both Original Equipment and aftermarket products, with eight out of the ten top selling vehicles in Europe fitted with Ferodo. The top-quality braking brand offers everything from brake pads to discs, shoes to linings and accessories.

Since its inception in 1897, the brand has been leading in technological innovation and is still committed to developing the best braking solutions for the future. All Ferodo product is fully road tested to ensure that they are reliable and safe to use when riders need them most.

To mark the announcement Bickers will be giving away free racking on all orders over £500*. As well as this, a range of free point of sale merchandise will be available for dealers while stocks last.

Commenting on the announcement Bickers’ managing director, Derek McMartin, said: “We are always looking to deliver on our promise to provide the widest range of good, better and best products to our customers. Therefore we are delighted to have taken stock of the latest Ferodo innovations added to our ever-growing product portfolio of market leading premium brands.

“We pride ourselves on offering the best quality products at a fair price, and are happy to offer dealers who are considering purchasing Ferodo product extra credit options.”

To discuss extra credit options, learn more about the Ferodo range or to place an order, dealers should contact their area sales manager or call the customer services team on 01394 604040.